Every likeness on whyshoot? is verified and used only in ways the model has agreed to. Brands get clear rights; models stay in control. Here's how it works in plain English.
Every real model signs an AI-likeness release before they can be cast.
We verify each person's identity and that they're 18+ before they go live.
Models choose what their likeness can — and can't — be used for.
Our team reviews every profile before it appears in the roster.
You receive the usage rights you sign off on for each project.
Consent and licensing are sorted before a single frame is made.
Every engagement comes with plain licensing terms — no fine print.
Choose the categories and uses you're comfortable with.
You're compensated each time your likeness is chosen.
Change your settings or step back from the roster at any time.
It isn't the legal contract. Exact terms, durations and coverage are set out in the agreement you receive for each project. Questions? Talk to us.
Create the campaign you need, knowing every face on it agreed to be there.